Process
From first call to operation — in six phases.
Six phases, and three things in each: what we do, what you hold afterwards, and what we need from you to get there.
- 01
First call
30–45 minutes
We clarify what this is about, what it may cost, and whether we are the right fit. Free and without obligation.
What happens
- An overview of your offer, your audience and your competition
- What your current website does — and what it does not
- Budget range and target date named openly
- A rough read on scope and price range
What you get
- An assessment of whether and how we can help
- A price range and a realistic timeframe
What we need from you: 45 minutes of your time and a willingness to talk about budget.
- 02
Proposal & fixed price
3–5 working days
You get a proposal that names the scope and fixes the price. What is not in it is not included — and that is stated too.
What happens
- A site plan as a list, not a buzzword
- A fixed price with a three-step payment plan
- Dates for design approval and launch
- What you need to deliver, with a deadline
What you get
- A written proposal with a fixed price
- A project plan with dates
- A checklist of what you supply
What we need from you: Review it, ask questions, approve it.
- 03
Structure & design
1–2 weeks
First the order of the arguments, then the look. At the end there is a clickable draft you either approve or reject.
What happens
- Page structure and navigation logic settled
- Design system: colour, type, spacing, states
- Design of the homepage and every page type
- Two revision rounds on collected feedback
What you get
- A clickable draft at desktop and mobile widths
- A design system as the basis for every later page
What we need from you: Feedback, collected and decisive — ideally from one person rather than five departments.
- 04
Development
2–4 weeks
The approved draft gets built. You see progress on a preview URL at any time, not only at the end.
What happens
- Building every page and component
- Setting up the CMS and filling it with your content
- Forms, integrations, legal pages
- Continuous accessibility and load-time checks
What you get
- The complete website on a preview URL
- An editing area holding your real content
What we need from you: Copy, images and logo by the agreed date. This is where projects most often stall.
- 05
Test & launch
3–5 working days
Checks on real devices, redirects in place, domain moved. Without your mailboxes going down.
What happens
- Testing on devices, browsers and by keyboard
- A Lighthouse run and final optimisations
- 301 redirects for every old URL
- Domain move, SSL, sitemap submitted to Google
What you get
- A live website on your domain
- A measurement record before sign-off
- Credentials and a 30-minute walkthrough
What we need from you: Sign-off, plus access to domain and hosting.
- 06
Operation & growth
ongoing
On request we take over updates, security and content. Without a care plan you still get everything you need to carry on alone.
What happens
- Updates, backups and security checks
- Content work within your allowance
- Ongoing SEO in the larger plan
- A quarterly report: what happened, what is next
What you get
- A website that stays current and reachable
- A named contact instead of a ticket number
What we need from you: Tell us what should change. We handle the rest.
Four rules that carry the collaboration
They are here because projects rarely fail on technology — they fail on expectations nobody talked about beforehand.
One contact, throughout
Whoever designs also builds and later maintains. There is nobody to hand off to — and so nothing gets lost in handover.
Feedback collected, not dripping in
One document per round instead of twelve emails over three days. Not a formality — it halves revision time.
Changes after approval are changes
After design approval the scope is set. New wishes are welcome but get quoted as an addendum instead of quietly moving the deadline.
Deadlines apply both ways
If we run late, we say so early. If content arrives two weeks late, the launch moves — and we say that early too.
Ready for a professional digital presence?
Let us build a website together that makes your business visible. A reply within 24 hours with a transparent fixed price.
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